Untapped potential: Online marketing for your real estate business
No sales effort is complete without an internet marketing plan.
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Tag: Zillow
California’s inventory shortage will not recover to pre-pandemic levels for years to come
When will housing inventory return to numbers seen before the pandemic?
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Zillow Offers’ failure is a warning to today’s speculators
Real estate giant Zillow entered a hot and unpredictable housing market as a speculator experimenting with iBuying and got burned, reporting a total net loss of $530 million in 2021.
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Zillow exits home flipping after getting burned in hot market
Zillow’s large-scale flipping scheme was bound to fail.
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Proptech: the accelerator of change for real estate
Proptech companies have become the accelerant fueling Americans’ demand for power and information in the housing market.
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POLL: Should buyers have direct access to local MLS information?
Do you think buyers should be able to have direct access to property information in your local...
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Keller Williams positions itself as Zillow’s biggest competition
The home search wars continue, but Keller Williams has already declared victory.
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Zillow, Redfin test out full-service model
Zillow and Redfin expand their services in California.
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The votes are in: Public MLS access lacks support
Readers don’t think buyers should have direct access to their local MLS — but how much would a public MLS really impact agents and brokers?
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Suburban SFRs still top homebuyer wish lists
We talk with Zillow’s Senior Economist about California homebuyers’ preference for suburban SFRs.
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How big data is disrupting the agent-client relationship
Online listing aggregators are changing the way clients see agents.
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What does the expiration of the DOJ’s oversight of NAR mean for the real estate industry?
An agreement between NAR and the DOJ’s antitrust division expires in November 2018 — what happens next?
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A glimpse into the mind of your principals – what buyers and sellers want from their agents
This article digests the 2017 Zillow Consumer Housing Trends Report.
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Redfin and Zillow test out buying homes directly
Redfin and Zillow are buying homes from sellers, offering more in the form of convenience than money.
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Zillow’s impact on the real estate industry
A closer look at how Zillow has shaped the real estate market over the past decade, and where it’s taking real estate next.
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FARM: Will Zillow give you an accurate home value?
Zillow is a good place to start, but If you’re serious about selling, you’ll need more than a general estimate. A diligent agent compares your home’s unique features with recently sold homes to ensure accurate pricing.
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