This is the first episode in our new two-part series covering how to successfully convert a set of neighborhoods into a vibrant collective of owners branded to a dedicated agent through an ongoing and diligent FARMing campaign.
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This episode provides actionable guidance for advertising to a wide, diverse audience.
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This article is part of an ongoing series covering violations of real estate law. Here, the Department of Real Estate (DRE) revoked the California real estate license of a broker who advertised real estate services without disclosing his license identification number, claimed to perform mortgage loan originator (MLO) services without holding a valid license, and used unlicensed fictitious business names on his website.
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The Spring 2022 edition of the California Department of Real Estate (DRE) Real Estate Bulletin focuses on homebuyer “love letters,” the 2023 continuing education requirements, advertising guidelines and dual agency, among other topics.
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Office Hours with Professor Bill is a multimedia learning experience covering fundamental...
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This article covers the California Association of Realtors® (CAR)’s recent advertising push, an upbeat campaign that’s hard to square with its long history of domineering, monopolistic tendencies.
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Stay informed on real estate advertising guidelines and the fair housing poster issued by the Department of Housing and Urban Development.
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Real Estate Compliance Consultant and former Department of Real Estate (DRE) Investigator, Summer Goralik, shares advice on complying digital advertising regulations in 2020. Visit the original post on her blog here.
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Instructions for using HTML FARM Letters in your email marketing.
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First impressions matter When marketing a property for sale or lease, the most prevalent tool used...
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Cast your vote in the reader poll.
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Your weekly California real estate news digest.
