is the production staff comprised of legal editor Fred Crane, writer-editors Connor P. Wallmark, Carrie B. Reyes, Benjamin J. Smith, Oscar Alvarez, Bethany Correia, Emily Kordys, Greg Bretado, graphic designer Mary LaRochelle, video instructor Bill Mansfield and video editors John Rojas and Quinn Stevenson.
Having worked at a highly recognized franchise (Coldwell Banker) and owned and operated another highly recognized franchise (Prudential California), I believe name recognition IS A factor but not an important factor. Buyers and Sellers ultimately do business with people they like or to whom they were referred, not with a franchise or a company name.
Mr. Donaldson stated it extremely well.
Having worked at a highly recognized franchise (Coldwell Banker) and owned and operated another highly recognized franchise (Prudential California), I believe name recognition IS A factor but not an important factor. Buyers and Sellers ultimately do business with people they like or to whom they were referred, not with a franchise or a company name.